Secret project for The North Face. TNF was looking to expand its clothing to Urban Explorers, and given our history of exploring the underground tunnels of San Francisco + creative/marketing background - they needed our help. From giving feedback on new apparel to leading the charge on their Urban Trail Guide project we built a standout project that hadn’t been done before. While most of the project is secret for a reason, the following images & video teaser show a passion project years in the making.